Ranked #1 in Advertising by Inc.500, Co-Founder Adam Berke shares how his startup AdRoll.com beat Google at the display advertising game
Today we have a very special guest, Adam Berke, co-founder of AdRoll. His "overnight success" has recently been covered by Inc. Magazine on their top 500 list, awarding AdRoll first in advertising and 7th overall!
Adam shares the story of how AdRoll got it's start 7 years ago over drinks with smart friends who would soon be co-founders. They had the idea of focusing on the broken banner advertising space. Sticking with it through the failing economy and a fierce competitive landscape show their resilience and focus. Being pioneers of remarketing and retargeting, AdRoll is leading the way for the next generation of ad tech.
Thanks to Adam for taking time to join us and inspiring those of us who are startup founders or wantrepreneurs trying to get their start.
Adam shares the story of how AdRoll got it's start 7 years ago over drinks with smart friends who would soon be co-founders. They had the idea of focusing on the broken banner advertising space. Sticking with it through the failing economy and a fierce competitive landscape show their resilience and focus. Being pioneers of remarketing and retargeting, AdRoll is leading the way for the next generation of ad tech.
Thanks to Adam for taking time to join us and inspiring those of us who are startup founders or wantrepreneurs trying to get their start.