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Liam Gooding from Trak.io on the importance of focusing on just a few key metrics in the sales conversion funnel

· @comster

Today we chat with Liam Gooding from Trak.io.  He shares with us lessons he's learned prior to his current startup.  Taking the inefficient processes he was seeing, Trak.io saves you time and money by keeping your focus on what's important to your business.  Likewise, Liam shares his strategy and motivations for priorities and focus at his company.

Liam also shares some of the growth hacks they've pioneered at Trak.io, such as charging a small fee to skip the waiting list to use the product.  This is a great example of taking an opportunity to test a unique growth mechanism that hasn't been done before.